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Google Adwords - PPC

AdWords helps you to #1 position in Google

Google AdWords i.e. PPC is a paid advertising on Google search engine that  enables you to create ads according to chosen keywords. AdWords results appear above or on the right side of a  SERP every time the search matches the keyword bought for advertising. Google is the most popular search engine in the world where on average 4 million search queries are made daily.

  • 91% of searches are made via Google search engine.
  • 25% of all clicks goes to paid results.
  • #1 AdWords position gets 7,4% of all clicks which is equal to #3 position of organic search.

adwords

Google AdWords advertising online – affordable, effective and 100% measurable

AdWords is simple, fast and 100% measurable. AdWords advertising is essential for short-time campaigns for achieving quick results. AdWords is based on PPC – you only pay for real results (read from our blog how PPC advertising works). The PPC i.e. pay-per-click system guarantees real results and gives you a complete control over the budget.

The advantages of AdWords

  • Simple – no specific changes needed to be implemented.
  • Get results now – AdWords ads are shown right after choosing desired keywords bringing traffic right after activating the campaign.
  • Pay for results – Google charges you only when you receive traffic.
  • Precise targeting – Your ads are shown only for chosen keywords that ensures reaching desired target.
  • Budget control – You can set your budget for a specific time limit.
  • Buy position – PPC enables you to buy the first position in Google.
  • Different formats – You can use different ad formats in AdWords like text, photos and video content.
  • Statistics – AdWords displays you instant statistics which gives you a good overview of what works and what doesn’t.

(More information from our blog AdWords vs SEO)

Watch the video about AdWords advantages:

 

Use AdWords if you wish to:

  • launch a campaign rapidly and at low cost
  • be on the first page of Google
  • reach clients all over the world
  • target your marketing campaign to a specific target group
  • pay only for real results

Why should you choose cooperation with a Google certified partner?

Google AdWords advertising is easy enough for a small company to manage with a small budget. If the budget reaches a few hundred or thousands of euros it is recommended to cooperate with Google representative. The main advantage of a Google official certified partner is high Quality Score that provides lower cost per click. Managing capacious campaigns is time consuming and requires exhaustive testing which ads work best to get better results with lower budget.

 

WSI creates affordable, effective and 100% measurable Google AdWords advertising campaign that will boost your website visits and sales. Order a professional AdWords campaign from WSI – we have a Google certified person in our team who can make a profitable AdWords campaign for your company with lower click price.

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